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Esports Trends in 2022

Esports is a fast-growing industry that has already demonstrated great resiliency amidst the crisis following the COVID-19 pandemic. Experts expect the industry to continue expanding throughout 2022 and beyond. Here are some of the esports trends to watch out for in 2022.

1.      Co-streaming

Co-streaming is a practice where two streamers play together. The practice grew significantly last year, with the trend likely to grow even more in 2022.

The main goal of co-streaming is to increase viewership and revenue for platforms. By co-streaming, players introduce their fans to the other players, and some may end up becoming shared fans of the two players.

Large esports players like Riot Games have engaged in co-streaming, which has seen the number of their fans grow significantly.

Experts project that esports will continue expanding in 2022, as more people tap into its benefits to grow their audiences and generate more revenue for their platforms.

2.      Esports and Traditional Sports Are Merging

Esports and traditional sports are different sides of the same coin. More traditional sports fans are also taking an interest in esports. This has driven advertisers and sponsors to invest in and run ads in both esports and traditional sports events.

The result is a growth in income for both esports and traditional sports. Esports are also adapting traditional-themed games, making them more attractive to audiences who already engage with traditional sports.

3.      Diversified Revenue Streams

Esports has not fallen behind in the adoption of blockchain technology. The popularity of blockchain technology continues to grow due to its potential for transparency and immutable record keeping which can reduce risk and fraud.

Esports companies are starting to diversify their revenue streams by monetizing their fans directly through the adoption of blockchain technology and non-fungible tokens (NFTs).

One way this this happens is through the inclusion of in-game NFTs and the adoption of play-to-earn blockchain games. Fans and players have so far responded positively as they buy their favorite in-game NFTs and goods while creating their unique collections.

Game developers also create cryptocurrency tokens that players can use to trade in-game merchandise. These cryptocurrencies have value inside and outside the gaming ecosystem.

The metaverse is another development that is creating a new income stream for esports. The metaverse, a conglomeration of virtual environments, is set to change the way players interact with game elements as well as the experience for fans who interact with their favorite gamers.

It also creates a new revenue pool with crypto-related sponsorships and partnerships with other key players in the metaverse.

4.      Growth in Mobile Esports

Mobile phones are now more common than ever, and esports developers are providing mobile games for this market. Smartphones are expected to play a crucial role as esports mature and will contribute significant revenue to the esports sector, especially in emerging markets.

5G technology is also going to make it much easier for users to connect to mobile games from the stable internet connections that it provides.

Mature markets such as North America have seen mobile gaming become popular, especially with battle royale titles.

5.      Growth in Casual Viewership

Casual viewership is a major part of the esports sector. These are viewers who are not overly invested in tournaments or online gaming. For them, esports is a way of engaging with their fans through platforms such as Twitch and YouTube.

Conclusion

The esports industry has come a long way, especially in the last two years. Esports is expected to continue expanding and developing. In 2022, we expect further co-streaming, more connectedness between esports and traditional sports, diversified revenue streams, expansion of mobile esports, and growth in casual viewership. Which other trends do you think will influence the esport industry in 2022?

What is the Difference between Gaming and Esports?

Gaming and esports are terms you will likely encounter used together. Most brands and fans, will use the terms interchangeably, which can  lead to confusion. But are they the same? What is the difference between gaming and esports?

In this article, we will cover the meaning and definition of each of the terms and the differences between the two.

Definition of Gaming

Gaming refers to the activity of playing electronic games through various mediums such as PC, gaming consoles, computers, and mobile phones.

One characteristic you will find among gamers is that they do it for fun. They could be engaged in multiple games, casually playing when they have the time for it. In most cases, these gamers are not looking for the competitive element of gaming. Instead, they want to enjoy the experience.

Although gaming might involve some competitive elements, these games are usually not esports.

Definition of Esports

Esports are a type of gaming where players compete against each other. They are also known as competitive video gaming and professional gaming, due to the competitive elements involved.

Esports have rankings and real rewards, such as cash. In esports, players come together in teams, similar to what we see in traditional competitive sports such as soccer.

Professional esports players take professional gaming as a serious activity. They take their time learning gaming strategies and improving their skills in one or more games to compete against other players or teams in esports competitions.

The Differences between Gaming and Esports

We have established that gaming refers to the general act of playing video games, and esports refers specifically to competitive and professional video gaming. Some of the differences between the two are as follows:

–          Players

In esports, players primarily compete against each other with audiences present. On the other hand, gaming, including multiplayer gaming, often involves non-players such as bots.

–          Competition

The main distinguishing factor between gaming and esports is the competitive factor in esports. Casual games may or may not have competitive aspects, but for esports, competition is a necessary feature.

–          Live Matches

Gaming does not include live matches while in esports, live matches are a major part of the ecosystem. These live esports matches attract massive audiences depending on the game. This allows for esports players to establish it as a sustainable career path.

–          Rewards

Both esports and casual video games have rewards. It could be earning gold coins in the game or upgrading your abilities in a shooter game. However, for casual video games, most of the rewards are in-game and cannot be used in the real world.

In esports, however, players have the opportunity to earn real-world rewards, including cash, in tournaments. They can be employed by gaming companies as team members to play against other teams in esports competitions.

Final Word

People often refer to Esports and gaming interchangeably, to the point where they may seem to be the same thing. However, gaming refers to the act of playing video games, competitive or not, while esports specifically refers to competitive videos games that are played as a professional sport.